Farplas Otomotiv\u2019in b\u00fcnyesinde d\u00fczenlenen FIGY (Farplas \u0130\u00e7 Giri\u015fimcilik Yar\u0131\u015fmas\u0131) ile \u00f6d\u00fcl alan, \u00e7al\u0131\u015fan deneyimini iyile\u015ftirme fikri, Farplas\u2019\u0131n AR-GE ve \u0130novasyon Merkezi Fark Labs\u2019teki h\u0131zland\u0131rma s\u00fcrecinin ard\u0131ndan, \u201cMemotive\u201d markas\u0131yla tamamen ayr\u0131 bir \u015firket olma yolunda ilk ad\u0131m\u0131n\u0131 att\u0131 ve ba\u015far\u0131l\u0131 bir \u015fekilde spin-off oldu.<\/p>\n\n\n\n
Memotive, \u015firketlerde \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 ve memnuniyetini art\u0131rman\u0131n en \u00f6nemli yollar\u0131ndan biri olan \u00e7al\u0131\u015fan\u0131n \u015firketle olan deneyimini iyile\u015ftirmeye odakland\u0131 ve kurumsal hayatta ihtiya\u00e7 duyulan bir\u00e7ok ara\u00e7 ve \u00f6zelli\u011fi geli\u015ftirerek, bir araya toplad\u0131. <\/p>\n\n\n\n
B\u00fcy\u00fck \u00f6l\u00e7ekli i\u015fletmelerin; \u00e7al\u0131\u015fanlar\u0131 ile ileti\u015fimlerini kolayla\u015ft\u0131racak, \u00e7al\u0131\u015fanlar\u0131n deneyimlerini iyile\u015ftirerek memnuniyetlerini art\u0131racak \u00f6zellikleriyle Memotive; kurumsal \u015firketler i\u00e7in bir\u00e7ok s\u00fcreci tek bir uygulamaya toplayan bir SuperApp, g\u00fc\u00e7l\u00fc bir dijital ba\u011f. Memotive sayesinde, \u00e7al\u0131\u015fanlar \u015firketini cebinde ta\u015f\u0131yor.<\/p>\n\n\n\n
\u201c\u00c7al\u0131\u015fanlar\u0131n yolculu\u011fu, i\u015fe gelirken servisteki memnuniyeti ile ba\u015flamal\u0131\u201d mottosundan yola \u00e7\u0131karak, Memotive \u00f6ncelikle t\u00fcm servis organizasyonunu ve vardiya planlama sistemini dijitalle\u015ftiriyor. Bu sayede hem y\u00f6neticiler \u00e7al\u0131\u015fanlar\u0131n\u0131n haftal\u0131k de\u011fi\u015fen vardiyalar\u0131na g\u00f6re servis planlamas\u0131n\u0131 \u00e7ok h\u0131zl\u0131 ve kolay yapabiliyor hem de \u00e7al\u0131\u015fanlar haftal\u0131k mesai saatlerini, hangi servisi kullanacaklar\u0131n\u0131 ve servis yola \u00e7\u0131kt\u0131\u011f\u0131nda canl\u0131 olarak nerede oldu\u011funu takip edebiliyor. G\u00fcnl\u00fck olarak ba\u015fka servis kullanmak isterlerse, misafir servis rezervasyonu yapabiliyorlar. Planlanan bu otomatik sistemler sayesinde \u015firketin verimlili\u011fi de artm\u0131\u015f oluyor.<\/p>\n\n\n\n
\u00c7al\u0131\u015fanlara iletilen ve \u015firket k\u00fclt\u00fcr\u00fcn\u00fcn yayg\u0131nla\u015fmas\u0131nda etkili olan duyurular, dijital hediye \u00e7ekleri, yemek men\u00fcleri gibi bir\u00e7ok bilgiye eri\u015fim, Memotive sayesinde kolayla\u015f\u0131yor.<\/p>\n\n\n\n
Ayr\u0131ca \u00e7al\u0131\u015fanlar tek bir ekrandan istedikleri gibi dilek, \u00f6neri veya memnuniyetsizliklerini payla\u015fabiliyor, s\u00fcr\u00fcc\u00fclerini puanlayabiliyorlar. Y\u00f6netim taraf\u0131nda kar\u015f\u0131lanan bu taleplerin t\u00fcm s\u00fcre\u00e7leri de \u00e7al\u0131\u015fanla \u015feffaf bir \u015fekilde payla\u015f\u0131l\u0131yor. Bu sayede \u00e7al\u0131\u015fanlar sorunlar\u0131n\u0131 hem h\u0131zl\u0131ca iletiyor hem de s\u00fcrecin ne a\u015famada oldu\u011funu takip edebiliyor. \u015eirket taraf\u0131ndan \u00f6zel haz\u0131rlanm\u0131\u015f anket k\u00fct\u00fcphanesinden se\u00e7ilen anketler, kolayl\u0131kla uygulanabiliyor, yapay zeka algoritmalar\u0131 kullan\u0131larak \u00f6nemli rapor ve analizlerle daha iyi bir gelece\u011fe ad\u0131m atmak i\u00e7in t\u00fcm sonu\u00e7lar, Memotive\u2019den direkt olarak ilgili ki\u015filerle payla\u015f\u0131labiliyor.<\/p>\n\n\n\n
G\u00fc\u00e7l\u00fc ekibiyle halihaz\u0131rda 3.500 \u00e7al\u0131\u015fana hizmet vermeye ba\u015flayan Memotive, yeni m\u00fc\u015fterileriyle bulu\u015fmak i\u00e7in sab\u0131rs\u0131zlan\u0131yor.<\/p>\n\n\n\n
Kurumsal hayatta ihtiya\u00e7 duyulan \u00e7al\u0131\u015fanlar\u0131n deneyimini iyile\u015ftirecek temas noktalar\u0131n\u0131 dijitalle\u015ftirerek \u015firket-\u00e7al\u0131\u015fan aras\u0131ndaki g\u00fcveni ve ba\u011fl\u0131l\u0131\u011f\u0131 art\u0131rma noktas\u0131ndaki bir\u00e7ok ba\u015fl\u0131\u011f\u0131 \u00e7\u00f6z\u00fcme kavu\u015fturan Memotive\u2019i tebrik eder, yolculu\u011funda ba\u015far\u0131lar dileriz.<\/p>\n","protected":false},"excerpt":{"rendered":"
Farplas Otomotiv\u2019in b\u00fcnyesinde d\u00fczenlenen FIGY (Farplas \u0130\u00e7 Giri\u015fimcilik Yar\u0131\u015fmas\u0131) ile \u00f6d\u00fcl alan, \u00e7al\u0131\u015fan deneyimini iyile\u015ftirme fikri …<\/p>\n","protected":false},"author":1,"featured_media":4764,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[292,237],"tags":[],"class_list":["post-4663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bizden-haberler","category-etkinlik","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/posts\/4663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/comments?post=4663"}],"version-history":[{"count":6,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/posts\/4663\/revisions"}],"predecessor-version":[{"id":4680,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/posts\/4663\/revisions\/4680"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/media\/4764"}],"wp:attachment":[{"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/media?parent=4663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/categories?post=4663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.farplas.com\/tr\/wp-json\/wp\/v2\/tags?post=4663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}